Dan Kennedys' Know Your Prospect

November 12th 2020

Dan Kennedy was a marketing strategist and best selling author. Often called the millionaire maker because that's what his advice did for many people.

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Dan Kennedys' Know Your Prospect: Resources and Tips

Dan Kennedys 10 Smart Market Questions, to make sure you understand what their priorities are.

KNOW YOUR PROSPECT:

1: What keeps them awake at night?

2: What are they afraid of?

3: What are they angry about? Who are they angry at?

4: What are their top 3 daily frustrations?

5: What trends are occurring, and will occur in their business or lives?

6: What do they secretly, ardently desire most?

7: Is there a built-in bias in the way they make decisions?

8: Do they have their own language ( Jargon )

9: Who else is sellling something similar to them, and how?

10: Who else has tried selling them something similar, and how has that effort failed?

Dan Kennedys' Know Your Prospect: Text